Intel launched its new identity at CES, Las Vegas. The core concept of ‘transformation’ was used throughout every touchpoint incorporating lenticular graphics, animation and other transformational materials.
Agency: Imagination USA
Photography©: Imagination USA
Environmental graphics for the Mustang Shelby GT500 Track Tour. Traveling to different locations within the US, the event gave people the opportunity to get behind the wheel and experience first-hand the technology behind the 760HP Mustang Shelby GT500.